Bath Towels
Woven from finer cotton yarn than an ordinary towel, so they are softer, more absorbent and lighter on the rail. Most are 70 × 140 cm; the small 50 × 100 size has its own page.
Start here
Find the right bath towel
Twenty-two full-size towels is still a lot to compare. Pick the one thing you care about most — each answer is a single towel, and every UCHINO towel page lists its yarn, weave and size.
Softest in the hand
Shiawase is spun at 100 count — about a fifth the thickness of ordinary towel yarn — for a fine, yielding pile.
Lightest to carry and hang
Airy Touch uses ultra-fine untwisted pile, woven thin and dense: a full-size towel that weighs noticeably less.
Takes up water fastest
Super Marshmallow begins to sink into water in under a second in UCHINO’s own test, where an ordinary towel sits on the surface.
Quick-drying, for indoor drying
Quick Dry Tint is UCHINO’s towel for flats with no line and seasons when washing will not dry: a light, open pile that dries fast after washing.
Organic cotton
Full and soft, woven from organic cotton selected for its long staple.
The top of the range
Sea Island cotton — the fibre known as the jewel of cotton — with zero-twist pile. Shiho, at 140 count, is the finest yarn a towel can be woven from.
Or browse all 22 bath towels above · Small bath towels (50 × 100) · Face washers · Hand towels
Why UCHINO
What makes these bath towels different
Not a story about luxury. A story about yarn.
A textile house since 1937
UCHINO began as a textile business in 1937 and was established in Tokyo in 1947. By its own account it was the first in Japan to weave names into jacquard towels (1950) and launched what it describes as the world’s first printed towels (1955). Towels are what the company has done longest.
Finer yarn, and more of it
Ordinary towels are woven from ordinary towel yarn. Shiawase is spun at 100 count, Shiho at 140 — around a fifth and a seventh of the usual thickness. Finer yarn means more threads in the same space: Shiho is woven at about six times the usual density. That is where the softness comes from, and why it lasts.
Measured, not claimed
Laid on water, Shiawase and Super Marshmallow begin to take it up in under a second. Beauty Skincare leaves under a tenth as much lint in the wash. These are UCHINO’s own measurements against a standard cotton towel, not independent tests — we say so wherever we quote them.
Explore by range: Shiawase · Shiho · Airy Touch · Super Marshmallow · Organic Cotton · Organic Gauze · Sea Island Cotton · Air Waffle · all towel ranges
Before you choose
A name or initials: what to put on an embroidered gift
A name says whose it is. Initials say it belongs to someone, without saying who. The difference, how to choose, and what our embroidery can and cannot do.
A name or initials: what to put on an embroidered gift
A name or initials: what to put on an embroidered gift
|UCHINO AU
What makes a towel expensive
Yarn count, twist, density and the cotton itself — with our own figures marked as ours, and the cotton grading from the USDA.
What makes a towel expensive
What makes a towel expensive
|UCHINO AU
Gauze or pile: which towel to buy
Two structures, two behaviours, neither better. Gauze, pile, waffle and zero-twist, and which suits your bathroom.
Gauze or pile: which towel to buy
Gauze or pile: which towel to buy
|UCHINO AU
Why towels go stiff and stop absorbing
What CHOICE's testing and Sydney Water's own figures say about stiff, non-absorbent towels — and why hard water is the wrong answer in Sydney.
Why towels go stiff and stop absorbing
Why towels go stiff and stop absorbing
|UCHINO AU
Bath towel questions
What size is a UCHINO bath towel?
Most UCHINO Bath Towels are 70 × 140 cm. Small Bath Towels are 50 × 100 or 60 × 100 cm; Shiho is 75 × 150 cm and Quick Dry Tint 65 × 130 cm. Japanese sizes run narrower and longer than Australian ones — see our size guide, and check the product page for the exact figure.
Gauze or pile — which should I choose?
Pile is the classic looped towel: fuller in the hand. Gauze is a flat weave: lighter, and it dries faster between uses, which matters in a bathroom with no ventilation. Gauze-and-pile reversibles give you both faces. The full comparison.
How should I wash it?
Wash separately for the first few washes — a new towel sheds, and dark colours can cloud the water. Skip fabric softener: it coats the pile and costs you absorbency. Avoid chlorine bleach on coloured pieces. Full care notes are on every product page, and here is why towels go stiff.
Can I have a name embroidered on it?
Yes. Choose embroidery on the product page: up to 8 letters, numbers or spaces, stitched on the hem band in your choice of lettering and thread colour, for $10. It does not delay dispatch. Embroidered pieces are made to order and cannot be returned or exchanged unless faulty. How embroidery works.